San Francisco has never been a city for plain, obvious merch. This men/unisex regular fit midweight hoodie and sweatshirt feature San Francisco in Japanese in a retro curved layout, with SF Calif. printed underneath. It is for locals, transplants, and city fans who want something more personal than standard tourist gear and less generic than the usual souvenir shop version.
It fits right into Outer Sunset fog, Mission nights, North Beach walks, Richmond District routines, and game days tied to the Giants, Warriors, and 49ers. Color options include black, dark green, pink, and royal blue. A great gift for people tied to USF, SF State, Berkeley across the bay, or anyone carrying San Francisco pride with real city attachment.